The Digital Marketer's Workgroup will open again in Fall 2024.

—for experienced VAs & freelance marketers—
for working VAs & freelance marketers

The Digital Marketer's Workgroup

An exclusive membership that gives you the training, support, and job opportunities you need to build experience and command premium rates

The Digital Marketer's Workgroup

An exclusive membership that gives you the training, support, and job opportunities you need to
build experience and command premium rates

THIS! Sign me up!

“I never thought in a million years I’d book these types of clients and match my $55,000 teacher’s salary with a single (part-time!) contract.”

(results not typical)

Let's face it ...

Most memberships are fluff.

A stagnant waterhole of non-practical skills that don't support and advance your work in the online space.

You know where I'm coming from. You're probably paying X amount of money to these goofy groups.

beginner-level video trainings with nothing of substance to truly
help you scale

outsourced guest workshops by other marketers just speaking to promote their course

an out-of-touch leader who’s not actually out there
doing the work

Let's face it ...

Most memberships are fluff.

A stagnant waterhole of non-practical skills that don't support and advance your work in the online space.

You know where I'm coming from. You're probably paying X amount of money to these goofy groups.

beginner-level video trainings and generic advice with nothing of substance to truly help you scale

outsourced guest workshops by other marketers just speaking to promote their course

an out-of-touch leader who’s not actually out there doing the work

Real Talk

You can learn the basic skills of being a VA anywhere. And there are loads of memberships to help you start. 

But if you’re already working billable hours and actively applying for jobs

What you actually need is…

A membership that guides you through the messy middle

"I landed multiple four-figure monthly retainer clients directly from leads Emily has posted."

"And I had my biggest month ever in my business in December. Before joining her membership, I relied on referrals from other people. I was getting clients, but the work was never steady. 

Now I can relax knowing I have a reliable pipeline of clients coming my way, even if I have to step away from my business for a couple of weeks."

— Esai Arasi, Social Media Strategist, Social Konnection

If you’re feeling like you’re floundering...

making $200 or $300 here and there and struggling to book enough work and projects that light you up ...

Then it’s time to realign your vision and level up your whole foundation 

So you can rise to your money goals...

And parlay your skills to work on the most impactful projects ever.

I want to hit my money goals!

If you’re feeling like you’re floundering...

making $200 or $300 here and there and struggling to book enough work and projects that light you up ...

Then it’s time to realign your vision and level up your whole foundation 

So you can rise to your money goals...

And parlay your skills to work on the most impactful projects ever.

I want to hit my money goals!

As a freelancer navigating the online space, you can't afford to waste any more brain power or resources

What you gotta understand is…

There's a gap in this space of people doing solid implementation work.

Clients right now are looking for skills that aren't being taught in any virtual assistant program 

Pssst. I'm gonna let you in on a lil' success secret... 

The money isn't in general VA work at all…

The market's too saturated. It's competitive and devalued. 

The highest-paid VAs are marketing assistants who understand the bigger picture. 

They see marketing as an ecosystem. 

And how different components of a client's strategy affect the entire rainbow.

The highest-paid VAs aren't even called VAs.

Nuh-uh... 

The real unicorns introduce themselves as digital marketers.

So while you’ve been...

  • scrolling jobs on Upwork
  • focusing on niching down 
  • relying on past clients for referrals
  • writing social media captions for pittance pay
  • dancing and pointing on reels, pressured by your “coach”

A group of focused hardworking, multi-skilled, and passionate people (just like you!) are trailblazing a path to work-from-anywhere schedule freedom and $50+ an hour pay — the freelancer’s promised land. 

They snag the top jobs by being indispensable.

They sharpen their copywriting skills and master the techie schmutz of live webinars.

They don’t recoil at the sight of a multiple-surgeries nurture sequence. Instead, they’ve got the talent to heal those wounds with their horn.

A Digital Marketer’s Magic Success Recipe

One part implementation

One part strategy

One part wizardry consulting

  Getting FOMO? It's not your fault

It’s like you were handed half-helpful directions to the pot of gold at the end of the rainbow...

And when you get there, you discover 50,000 VAs have already CLEANED. IT. DRY.

You look up...

Miles away, an elite group has risen to build castles in the stars.

Let’s be super clear here.

There was no way you could have known this magical, elevated opportunity exists.

No chance.

No way. 

No how.

Here’s why…

Getting FOMO?

It's not your fault

It’s like you were handed half-helpful directions to the pot of gold at the end of the rainbow...

And when you get there, you discover 50,000 VAs have already CLEANED. IT. DRY.

You look up...

Miles away, an elite group has risen to build castles in the stars.

Let’s be super clear here.

There was no way you could have known this magical, elevated opportunity exists.

No chance.

No way. 

No how.

Here’s why…

There’s a massive missed opportunity in the online space

Show me how it’s done...

Virtual assistants are training as task rabbits, but business owners have their fair pick of those. 

They’re searching for something more…

 

“My VAs are very limited in what they can do. I’m trying to scale. I’m looking for basically… what I’m looking for, it seems it almost doesn’t exist.”

        – Biz owners everywhere 

 

Business owners need someone to step up and take the (marketing) reins. 

They need digital marketers. 

And who qualifies for this job?

Probably YOU!

If you're already...

a virtual assistant touching marketing funnels, emails, or website updates…
helping with social media, blogging, SEO, content creation, or affiliate partnerships…
logging into platforms like Pinterest or YouTube or dipping into Facebook & Google ads

 You’re already a digital marketer.

You just haven’t turned the mirror around to actually see your worth. 

🤯 Here's the kicker...

Nobody’s talking about the increasing need for talented people like you.

Beholder of a varied, multi-faceted skill set, with a

 strategic mindset

     self-starter attitude

plus oodles of patience and persistence to navigate the ever-morphing world of CRMs and tech

Digital marketers hold some of the highest-paid jobs in the industry.

(Day rates can creep north of $1400.)

And it’s skills that any serious, hard-working and determined VAlike youcan master.

 

 You’ve just never had someone with their finger on the pulse tell you about this life-changing opportunity!

Hey, I'm Emily —

lover of strawberry bubbly water, my pjs, and graphic tees with blazers

I've been a fellow freelancer in the online space for over 13 years. I've worked with over 100 clients, including big names like Jennifer Allwood and the Miss Mustard Seed: Marian Parsons. A lot of the work I've done is centered around marketing. And I love this work and still do it myself as fractional CMO.

But what I see, especially now in this day and age of the great resignation, is people are doing the bare minimum. And there are not enough people who have the right attitude, who have a good work ethic, and who know the marketing tasks that business owners so desperately need help with.

Tech is becoming more sophisticated. Business owners don't have time to learn how to use it. They are looking for hard-working people to join their team. These biz owners have budgets, and they pay what you're worth.

I need more people to refer them.

This is why I launched The Digital Marketer's Workgroup, where I train and share the jobs business owners come to me to fill.  

This Workgroup is my community, and I'm thrilled to share it with you. 

Hey, I'm Emily —

lover of strawberry bubbly water, my pjs, and graphic tees with blazers

I've been a fellow freelancer in the online space for over 13 years. I've worked with over 100 clients, including big names like Jennifer Allwood and the Miss Mustard Seed: Marian Parsons. A lot of the work I've done is centered around marketing. And I love this work.

 But what I see, especially now in this day and age of the great resignation, is people are doing the bare minimum. And there are not enough people who have the right attitude, who have a good work ethic, and who know the marketing tasks that business owners so desperately need help with.

Tech is becoming more sophisticated. Business owners don't have time to learn how to use it. They are looking for hard-working people to join their team. These biz owners have budgets, and they pay what you're worth.

I need more people to refer them.

This is why I launched The Digital Marketer's Workgroup, where I train and share the jobs business owners come to me to fill.  

This Workgroup is my community, and I'm thrilled to share it with you. 

Presenting...

The Digital Marketer’s Workgroup

An online referral community for marketing assistants and specialists already working billable hours and are ready to land seriously high-paying jobs

Inside the cheaper-than-a-ticket-to-the-Book-of-Mormon membership, you'll…

  • Network with other ambitious digital marketers and surround yourself with people who prioritize growth

  •  Uncover the mindset you need to work a flexible schedule. (Hint: it involves setting boundaries!)

  •  Gain access to a library of easily consumable and relevant skills training resources that'll give you a competitive edge

  •  Lean into the support of a community with a focus on connection, learning, and empowerment so that you can develop the confidence to sign your biggest client yet

  •  Access higher-paying job opportunities so that you can contribute to your family's expenses without ever having to return to an office

  •  Initial kick-off /hot seat call with Emily to address your business concerns and next steps

     
Apply now!

Here's what Workgroup members are saying: 

Make your life — and the life of your family better — by up-leveling your VA skills and becoming a digital marketer like Jennie did:

I’m not struggling anymore.

My kids see me building a business. 

I can pick them up after school and bring them to play dates. I can buy them whatever they want. (Within reason, obviously!)

The Digital Marketer’s Workgroup has totally changed my life. 

It’s helped me get clients. And it’s a community filled with people doing the same thing as me. We’re all business owners, and that’s how I see myself now.

— Jennie Stones, Freelance Digital Marketer

Start working from home and never have to return to your office job again, like Steven…

I now have the freedom to choose when I want to work.

I’m not bound to the 9-5. 

The Digital Marketer’s Workgroup has given me confidence in my abilities to be able to step into this freelance lifestyle.

I used to spend my day browsing through Kijiji and Craigslist. and Upwork, looking for jobs that matched what I perceive my skill set to be. 

Now I book clients just by being honest with them and saying, I've never done this but I have the support of a really nice group who can help me.

— Steven Fortune, Digital Marketer

And gain a group of cheerleaders with pom-poms waving beside you as you grow your business, like Marci.

The community's support (& the number of jobs!) is GOLD.

 I was ready to go all in on my VA business, but I was suffering from information overload. I was working full-time in corporate, and I didn’t have a client. So I tuned everybody else out and went all in on Emily and her membership. 

Now I’m in a good place. I quit my job and work for myself now, and I don’t have to worry about my finances.

—Marci Sanders, Tech Marketing Assistant

But here’s what truly sets this program apart:

50+ job postings a month

Get in front of hundreds of new biz owners by tapping into Emily’s pool of high-caliber clients who are actively outsourcing work.

Members-Only Facebook Group

Go here to get unstuck, make strong connections with ambitious entrepreneurs in your field, and stay on top of industry trends so that you’re invaluable to clients.

Monthly Happy Hours

Walk away from these monthly Zoom meetings feeling refreshed and supported. Connect with other like-minded people working to build profitable and sustainable online businesses.

Mentoring

Gain access to Emily through the Facebook group. Ask questions and hear her expert advice on the next steps to move ahead.

Immersive Roundtables & Panels

Join an interactive discussion with curated leaders in the community to hear what’s working for them behind the scenes and what they recommend. Walk away with actionable advice on leveling up your game without buying another funnel expert’s bundle.

Assessment & Accountability

Take the guesswork out of your growth with our personalized assessment that identifies your freelancing phase and maps out your next steps. Paired with a tailored 90-day action plan, you’ll gain clarity on what to prioritize, stay accountable to your goals, and make tangible progress—without spinning your wheels on distractions that don’t move the needle.

These sound amazing, I'm in!

"I have SIX discovery calls on my calendar in the next two weeks"

"The Workgroup pays for itself"

— Heather Hanson, DIGITAL MARKETER & FUNNEL BUILDER

Peek the Content
Browse Past Jobs

I ask that our client leads submit their top 3 tasks and some idea of a informal job description. That doesn't mean you have to do it all. You can apply with the services you want to offer and leave the rest for someone else. You also have plenty of opportunities to make yourself an indispensable unicorn to a dream team!

This is just a sampling...

YES! I'm ready to take this client work and make $$$!!

Let’s see if you’re in the perfect spot
to 5X (plus!) a general VA’s hourly rate

by moving from task manager to Digital Marketer inside the Workgroup

You love to optimize processes and systems

and cheer on others to do the same.

You’re a creative marketing wizard

constantly screenshotting design ideas, hacking funnels, bookmarking gifs, and tinkering with landing pages to help streamline your client’s message.  

You’ve got determination, grit, and a willingness to take risks,

and you’re not afraid of stepping into the role of “team player” for your client.

You’ve had success in the past doing marketing jobs for clients,

or you’re bringing a skill set groomed by corporate, and you’re primed to hit the ground running.

You embrace variety and challenges positively

and can generate ideas for your client rather than just taking orders and waiting for directions.

You’re familiar with different tech stacks

and you're willing to learn new systems so that you can implement them effectively.

If you possess all these things, you’re ready to order a top-shelf margarita!

"I’ve doubled my earning power in this membership, replacing my full-time corporate income with two weeks of work as a digital marketer."

"This community gave me the confidence to grow. The members genuinely want to see each other succeed. They share their expertise and resource – which is key.

Because it raises everybody if we’re all succeeding. Clients see our value and return to book us more."

— Brittany Gardner, Digital Marketing Assistant

The Digital Marketer’s Workgroup Pinky Promise 

You want to build a sustainable and profitable digital marketing business. 

You want to grow and scale (even with the tech updates happening faster than I lasted on the elimination diet.)

You know the strategy behind marketing and have the basic skills to implement it. 

So here’s my pinky promise with this membership…

You’ll gain access to job opportunities with high-caliber clients who have the budget to pay you what you’re worth. 

And you’ll get the confidence it takes to say yes to jobs that will give you even more skills to grow, stretch, and scale

Once you have the groundwork of marketing, you can really get in any client situation and apply it, and you stand out. 

All it takes is one great client to jump to the next pond. 

The more you get into strategy and funnel building, you can charge more.

And I promise to stand by you every step of the way inside this membership. 

We vet everyone entering the membership so that we can confidently refer you for jobs. 

If you are an experienced and serious digital service provider, VA, or freelancer who can take on the work and keep up our reputation – you’ll be approved.

Apply for your spot today!

Why does training and grooming good digital marketers matter so much to me?

Why does training and grooming good digital marketers matter so much to me?

If you could see my shoes right now, you would probably approve of their excellent arch support. 

That's the kind of person I am. 

Practical. (You'd have sleep envy if you peeped my weighted blankets.)

I started working in this industry because I had to. And I did it for $10 an hour!

You see, I began my freelancing career when my husband's job in the military placed me away from my dream job. 

And I didn't want to go back to work. 

I had my firstborn, and life had changed.

Being the strategist I am, I took my PR and marketing skills and started offering work from the comfort of my own home, meaning no commute, no starting over – and I got to be home with my son. 

Since then, I've had four children. I've worked with hundreds of clients.

I became known as the virtual assistant who did advanced marketing stuff

For years, my clients called me a VA, and I didn't even know what it meant!

Being from the military, I thought it meant veteran or Virginia. "Virtual assistant" was never the proper term. 

I made myself indispensable because I didn't just follow orders. I brought things to the table and handed my clients ideas they hadn't thought of. And I made it a point to take a load off their shoulders so they could focus on creating and running courses. 

That's the thing about showing up as a digital marketer.

You're able to fast-track because you help your clients actually get results. 

It's a powerplay that sets you apart from all the other general VAs.

It gets you referred for more jobs and opportunities, and you get even more experience. 

You're adding so much value to your clients' launches that they're singing your name from the rooftop.

I experienced this, and I want it for you.

If you could see my shoes right now, you would probably approve of their excellent arch support. 

That's the kind of person I am. 

Practical. (You'd have sleep envy if you peeped my weighted blankets.)

I started working in this industry because I had to. And I did it for $10 an hour!

You see, I began my freelancing career when my husband's job in the military placed me away from my dream job. 

And I didn't want to go back to work. 

I had my firstborn, and life had changed.

Being the strategist I am, I took my PR and marketing skills and started offering work from the comfort of my own home, meaning no commute, no starting over – and I got to be home with my son. 

 

Since then, I've had four children. I've worked with hundreds of clients.

I became known as the virtual assistant who did advanced marketing stuff

For years, my clients called me a VA, and I didn't even know what it meant!

Being from the military, I thought it meant veteran or Virginia. "Virtual assistant" was never the proper term. 

I made myself indispensable because I didn't just follow orders. I brought things to the table and handed my clients ideas they hadn't thought of. And I made it a point to take a load off their shoulders so they could focus on creating and running courses. 

That's the thing about showing up as a digital marketer.

You're able to fast-track because you help your clients actually get results. 

It's a powerplay that sets you apart from all the other general VAs.

It gets you referred for more jobs and opportunities, and you get even more experience. 

You're adding so much value to your clients' launches that they're singing your name from the rooftop.

I experienced this, and I want it for you.

I see how there are not enough good people to fill these upper marketing positions.

The ones that sign you 4-figure contracts and $1400+ day rates. 

And the thing about these advanced strategy jobs is that often, you'll find yourself in a situation doing something new. 

Inside this membership, I teach you things I've learned in my 13+ years in the industry, and let me tell you  — they're things you can't Google

It's my way of giving back. I didn't have this kind of mentorship or community starting. 

All I knew was that I had magical skills that other business owners needed (and would pay good money for). 

So I'm out here trailblazing this career path for you.

We are digital marketers. 

I'm booked out, and I'm constantly looking for people I can refer for jobs — who can do my work and replace me. 

So would you like to replace me? 

💖 Emily

You got Q's? I have A's:

"For me the biggest benefit is the group support"

"If I have a question, I know someone will answer for me. I'm newer and the feedback is so important. I love the job opportunities. The extra monthly trainings are so valuable. Those alone are worth the price of the membership." 

— Michelle Kukrish, Video Marketer

The Digital Marketer’s Workgroup is as maximalist
as the clothing in Emily in Paris

Here’s a comprehensive breakdown of what sets it apart

Other General VA Memberships

  • Learn basic business setup and how to book your first client
  • Be one in 1,000+ all competing for the same job 
  • Suffer from an underlying feeling of panic whenever there's a job posting, thinking you need to apply for all the jobs and be a chameleon to the client
  • Led by an absent course creator who outsources trainings
  • Get taught to niche down into something so you can stand out and book clients. So you listen and niche hard and don’t learn any other skills.

The Digital Marketer’s Workgroup

  • Up-level your skill set and discover the exact value-adding things you can do to double (and quadruple!) your $25/hr rate
  • Be part of a super supportive community who cheer each other on. If others think you’re the best fit for a job, they’ll send you the link and encourage you
  • Gain clarity on what you want to do and what you’re good at. Discover how to look at a job posting and know immediately whether or not it’s for you. Relax because you know there will be more job postings that’ll be a better fit. 

    (We post 65+ jobs a month!)

  • Get direct access to Emily through the members-only Facebook group and monthly happy hours.
  • Discover that the real magic happens when you can do a mix of strategy work and implementation in many areas of marketing. Learn how to catapult quickly ahead of others by being the person who says yes to jobs that scare you because you have the resources and support of the group.

"I've gotten 90% of my clients from Emily's Workgroup."

"And I could apply for new jobs DAILY. I currently have 4 proposals out to potential clients that I'm waiting to hear back from. I have 3 more discovery calls this week, all from her amazing job opps. And these are just what have come to me THIS MONTH!"

— Tracey MacDonald, Marketer & Graphic Designer

Rise and charge what marketing services are worth

If you want to build a sustainable and profitable digital marketing business that gives you flexible hours and corporate-matching pay

you need to get out there and start doing the work.

Not straddling learning mode forever. 

The marketing assistants making the most money right now understand they don’t need to know it all.

Clients can go on Fiver and hire anyone to do a specific task. 

They need someone who can bring ideas to the table right now.

If you want to build a sustainable and profitable digital marketing business that gives you flexible hours and corporate-matching pay

you need to get out there and start doing the work.

Not straddling learning mode forever. 

The marketing assistants making the most money right now understand they don’t need to know it all.

Clients can go on Fiver and hire anyone to do a specific task. 

They need someone who can bring ideas to the table right now.

Software and platforms update and disappear as fast as the peanut butter pretzels in my cupboard.

If you can stay on top of the changes and offer your clients both strategy AND implementation services, you can charge $45, $55, or $75 an hour.

The Digital Marketer’s Workgroup is what’ll keep you up to date. 

For instance, you could log into the dashboard right now, take the nurture sequence training with Kim Kiel, and charge $50 an hour to update your next client’s funnel.   

One hour of copywriting – using the skills I teach you in this program – will cover a month of this membership. 

Software and platforms update and disappear as fast as the peanut butter pretzels in my cupboard.

If you can stay on top of the changes and offer your clients both strategy AND implementation services, you can charge $45, $55, or $75 an hour.

The Digital Marketer’s Workgroup is what’ll keep you up to date. 

For instance, you could log into the dashboard right now, take the nurture sequence training with Kim Kiel, and charge $50 an hour to update your next client’s funnel.   

One hour of copywriting – using the skills I teach you in this program – will cover a month of this membership. 

"This membership pays for itself instantly"

"I couldn't recommend the workgroup more. My ROI on my investment has been massive ... in the first two months I already 22x my investment. So yeah, it's worth it."

—Ann Marie O' Braskin, Marketing & Business Consultant

 

 

Our Unicorns are out there in the marketing world make a difference!

An exclusive membership that gives you the in-demand training, support, and job opportunities you need to build experience and command premium rates

Annual Membership

    •  70+ trainings in resource suite to help hone in your niche and run a better business

    •  Members-only Facebook group 

    •  Elite trainings with guest expert released monthly

    •  Group meet-ups & networking

    •  Assessment with 90-Day Action Plans + Accountability

    •  Direct access to Emily on Facebook 

    •  Kick-Off Small Group Call with Emily 

    •  Access to Job Leads from Emily's Network

    •  Save $150 on a private 1-hr coaching call with Emily 

 

Membership dues: $997

or Biannual Dues of $597*

*due every six months 

 

Apply Now

“I’m making the money I want to make.”

"Since joining the membership, I’m already making more than I did as a teacher…

… and it’s only my second year of business! 

I have so much more clarity too because I know what I want to do and what I'm good at. 

The membership allows me to stretch myself because I can offer a service I may not have done before. If I need help, I’ll find the answer in Emily’s video trainings or the Facebook group. 

This is important because digital marketing is always changing, and you need to learn and refine new skills.”

Sophia Vega, Digital Marketing Strategist

"Being a part of the Workgroup has been a gamechanger for my business. "

"Not only do I have access to monthly trainings, but there is a wealth of knowledgeable, amazing VAs in the group that have experience in many areas I don't. So I always have a safe place to ask questions and get reliable information.

Tabitha Meisenzahl, SEO & Marketing Assistant

I'm ready to apply!

Wow, you read all the way through, you go-getter! 

On the fence? Got a question for me? DM me on Insta @emilyreaganpr

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